Ashley Martinez

Design Thinking

Business Skills

Business Strategy

  • Agile
  • Design Thinking
  • Go To Market Strategy
  • Motivating & Engaging Employees
  • Organizational Transformation & Change Management

Marketing

  • Brand Management
  • Communications Planning
  • Content Marketing
  • Customer Acquisition/Lead Generation
  • Design Thinking
  • Event Management
  • Video Production
  • Web & Digital Marketing

Organizational Transformation & Enablement

  • Developing Organizational Culture
  • Colleague Engagement
  • Colleague Onboarding & Experience
  • Project Management

About Ashley

Do you enjoy creating, innovating, and making complex things simple? Then we should connect!

As a UX Designer for Tech Data Cloud Solutions, my mission is to create meaningful digital experiences that make cloud things easier for our partner community.

In my time at Tech Data, I've enjoyed the opportunity to work closely with a diverse range of contributors and colleagues at all levels to introduce to market bold DX experiences to market. A couple notable projects include, Digital Cloud Practice Builder, a dynamic enablement microplatform helping channel resellers onboard, build, and power up, their cloud practices with Tech Data and best-in-class cloud providers (Rates 5-Stars in CRN's 2020 Partner Program Guide), and, what you are using right now Tech Data Coaches, a network deepening relationships between our community and 80+ leading channel professionals and subject matter experts (Earned Tech Data Recognition as a ChannelPro 2020 SMB All-Star).

Currently, I'm applying agile, design thinking, and project management principles to shape even more innovative ideas into a digital reality.

Before Tech Data, I served as a marketing professional in higher education and the public sector. There are powerful concepts I've learned from that time which I love to apply in the corporate setting, like guerrilla marketing, mission-based branding and collective impact.

In my free time, I'm a proud Tampa Native who enjoys exploring her backyard, and spending quality time with my husband Tilly, and our four spunky dogs, Felix, Dobie, Oreo, and Ladybug.

I'm also trying to write my first 5-minute comedy set (I'm making no promises that it will actually be funny)!

Ashley's Activity

See All

Podcasts: On the Clock (with a Tech Data Coach)

I founded a podcast where I regularly put a spotlight on a next-generation super-person and their SUPERpowers. Tune in!
Other

Education

* Masters in Communication, University of South Florida, 2015
* Bachelors in Communication & Media Studies, University of South Florida, 2013

Licenses & Certifications

*(In Progress) Project Management Specialization, USC-Irvine, 2021
* APEX Personal Leadership Effectiveness Certificate, Tech Data Leadership Academy, 2020
* Post-Crisis Leadership Certificate, University of South Florida, 2020
* Design Thinking Practitioner, IBM, 2020
* Inbound Certified, Hubspot Academy, 2019