Jeff Salanco

Go To Market Strategy

BRGs

  • Elevate

Business Skills

Business Strategy

  • Design Thinking
  • Go To Market Strategy
  • Strategic Partnerships

Marketing

  • Brand Management

Professional Skills

Navigating Your Career

  • Career Development Strategies
  • Planning a Horizontal Career Move (Lateral)
  • Resume Building

About Jeff

Jeff Salanco is a leader in the product marketing organization at Tech Data Corporation where he works with teams focused on designing and executing partner enablement programs across a variety of information technology segments. These programs enable companies of all sizes to grow by leveraging the IT channel to amplify their ability to deliver technology solutions to the market.

How I Can Help

Jeff can help ISVs and IT Solutions Providers in the development of Go-To-Market strategies and supporting plans. He leverages lean start-up principles and his knowledge of brand strategy, multi-channel marketing, and customer loyalty to lead initiatives focused on creating impactful customer experiences.

Education

MA, Design Management and Applied Arts, Savannah College of Art & Design, 2016
MBA, University of Tampa, 2013
BS, Finance, University of South Florida, 2004
BS, Marketing, University of Central Florida, 1996